I did a search for watercooler.com and thewatercooler.com today. No results. Then I searched possible domains names available to purchase and found that both are owned, but not utilized. Whoa.

Talk about a missed opportunity. I’d like to think a company that actually makes water coolers owns it and just doesn’t want anyone else to use it. I’m sure they don’t pay more than $10 a year to own the rights to the name. Oh so much potential.

“Guess what I saw at ‘The water cooler’ today?” “You know who has a new song out? I heard it at ‘thewatercooler’.”

How about that company that makes water coolers, go ahead and make that social network site anyway. thewatercooler.com brought to you by Spectrum water coolers. You don’t get any cooler than this.

I can only hope that someone is waiting for the right time.